In this fast evolving technology world, a preposterous idea of yesterday is an opportunity for today and a reality of tomorrow. In the race to be market leaders, time is the biggest competitor. Time-to-market is the pivot on which all product development strategies revolve. The success of a product depends on the pace at which it evolves. Fail fast, rise faster; is the mantra that tech product companies have embedded in their genome. Market analysis, product ideation and roadmap, right technology fit tailored to the evolving product needs, project planning, execution, launch & support, customer life-cycle management are hinged on technology which is the core engine of any digital enterprise, building the Right market-fit product. Engineering this right product at the right time and at the right place makes market leaders.